Ben LEcomte

Ben Lecomte was the first person to attempt a stage swim across the Pacific Ocean in 2018 to raise awareness of plastic pollution, called The Swim. Struck by the amount of debris and microplastics found during the six-month expedition, he and his crew were inspired to do more to help the state of our oceans and to encourage people to say no to single-use plastic. Ben is now attempting a 300 nautical mile swim through the area of pollution commonly known as the Great Pacific Garbage Patch.

Single use plastic is the most obvious of offenders when we consider ocean plastic pollution. Yet the biggest offender of plastic pollution is something that might not be front of mind: our clothes.

Over 35% of the projected 1.5 million metric tonnes of microplastics found in the oceans come from synthetic textiles. What’s even more concerning is that the plastic microfibres shed from clothing are so small that they can’t be seen by the naked eye and as such marine life are ingesting them. We are now finding traces of plastic microfibres in our food chain.

Natural fibres are more renewable, more sustainable and a better alternative to synthetic, they release far less synthetic microfibres when washed. Washing clothing can release up to 700,000 synthetic microfibres per full load and are polluting our waterways. The more we discover the levels of plastic pollution on our planet, the greater the need to learn more and to raise awareness of the problem.


As humans we are all drivers of change, and with more information and research, we have the chance to reduce further plastic pollution to the planet. In June this year, long-distance swimmer Ben Lecomte has partnered with icebreaker, a natural clothing brand, to raise awareness of ocean plastic pollution and support research into the impact of synthetic fibres on our environment. Move to Natural is a platform for people to raise awareness of topics that others will be able to learn from. Naturally progressive thought leaders and change-agents will put a spotlight on some of the biggest environmental crisis’ the world faces, enabling people to be part of the solution and drive meaningful change.

The Vortex Swim is named after the circular area of water, or vortex, that moves around the North Pacific Ocean, where four major currents trap water – and plastic pollution – into an encircled area.

Move to Natural and The Vortex Swim launched in June 2019 with an epic journey across the Pacific Ocean. Ben Lecomte is swimming 300 nautical miles through the plastic Vortex, representing the 300 million tonnes of plastic produced in the world each year. Commonly known as the Great Pacific Garbage Patch, the Vortex is the highest concentration of ocean plastic in the world, from large debris to plastic bags, to microscopic fragments and fibres. He is currently half way through this epic swim and you can keep up with his very cool journey on his socials.

The crew are exploring and researching the Vortex from Hawaii to California over a period of three months. Taking samples every 30 to 50 nautical miles, the crew will be the first expedition to provide an extensive, unified high-definition sampling on plastic pollution across the Pacific Ocean, forming the first trans-Pacific data set.

Ben and the Vortex crew will be the first expedition to collect a unified set of ocean water samples to test for microplastics and microfibres across the Pacific Ocean, from Japan to California. They will sample approximately 200 times with the same boat and equipment within 15 months. Ninety-seven samples were collected during ‘The Swim’ expedition from Japan to Hawaii with an additional 100 planned during The Vortex Swim.

The Vortex crew will collect samples each day for a range of scientific organizations to contribute to data on plastic pollution in the ocean. This will include:


- Placing trackers on large debris to follow their movement in the ocean’s currents.

- Observing marine life – from microorganisms to large pelagic animals - as they

interact with the plastic debris.

- Filtering for microplastics and microfibres that are undetectable to the human eye, but have the potential to negatively impact the health of humans and the environment.

Because the support vessel is sailing at the pace of a swimmer, it can collect samples otherwise out of reach to scientists on regular ocean crossings.

Carla Murphy from Icebreaker says: “As humans we all have the capacity to drive change, and the more we learn the more we can act and make positive choices. People like Ben are not only inspirational humans, they are natural progressives helping all of us see things differently, in a way that enables each of us to better understand and be part of change for good. Everything we do is designed to move people closer to nature and closer to choosing natural alternatives.”

Ben shares Icebreaker’s passion to challenge the status quo and people’s understanding of plastic. Swimming through plastic debris is not for fun, but it is necessary to raise awareness he says, he wants to be part of the solution and help educate people on natural alternatives.

“Microfibres are a growing problem because we don’t see them, but we now know that they are everywhere – we have very little knowledge of what impact they have on the human body. But we know the cause of it - mostly the clothes that we wash. So anything that can provide a solution to that – alternatives to synthetics, such as natural fabric – is the way to go.” We all need to make changes, but to do that we need to understand the problem,” says Ben.

“I want people to understand that the solution is in everybody’s hands. We can make better choices and support alternative solutions in our everyday life. Hopefully, the more people who understand it, the more people who can make the right choice. It’s true when people say, we don’t need one person to do it perfectly, we need millions to do it imperfectly.”

Ben is half way through his swim and you can follow his amazing journey on Instagram @thevortexswim

It’s great to see a fashion brand taking environmental responsibility so seriously. Microfibres are a menace and the most difficult form of plastic to remove from the ocean and our water supplies. You can buy a Guppyfriend washing bag from BuyMeOnce to wash any synthetic clothing in but your best bet is to avoid buying them all together. Merrino wool is something I buy but very rarely and if I do, I really look after it so it lasts a long time. Sheep have a huge environmental footprint and grazing areas take up valuable land that could be used to plant trees or meadows both of which are in critical decline and resulting in the increase of CO2 emissions and biodiversity loss. I’m a vegetarian for these reasons so buying a lot of animal product based clothing clearly wouldn’t make any sense. What would be really impressive is if Icebreaker joined the increasingly large number of companies choosing to ship their products via sailboat rather than airfreight. Perhaps we can persuade them to consider that too.